HTC has boldly claimed that its new smartphone’s camera is even better than the one on the iPhone 4S. The HTC handset comes with an 8-megapixel camera loaded with a backside-illuminated (BSI) sensor, and has been tweaked to perform faster on Ice Cream Sandwich (Android 4.0) than the Samsung Galaxy Nexus.

According to side-by-side comparisons of photos taken by the tech team at CNET, the iPhone 4S photos appeared to be much warmer in colours, and had far better exposure, as well as being able to illuminate the image evenly.

Meanwhile the One X is superior in the flash department. A variable flash setting is able to automatically detect how much flash is required for a shot. The consensus appears to be that while the One X produces sharper images (good for close-ups), it also produces a significant amount of ‘noise’.

Overall, both phones had its pros and cons, and the better camera depends on individual preferences, although the One X’s faster shutter speed and sharper images may take the cake.