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Greeks target discount vouchers

Greek households are resorting to special offers and discount vouchers in an effort to reduce their monthly expenditure

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21 Oct 2011

Greek households are resorting to special offers and discount vouchers in an effort to reduce their monthly expenditure, as the time of overflowing shopping carts in supermarkets seems long gone.

A global survey by research company Nielsen found that Greeks visit retail stores only to get their basic supplies, with 63 per cent opting for products on special offer, while more than half use discount vouchers (55 per cent) or choose economy packs (51 per cent).

Source: Kathimerini

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