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2009 Tourism ads refreshed

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Greek tourism. Tourism marketing. Greece, the true experience.
04/05/09

Greece’s new international tourism campaign for 2009 was launched last week by the Tourism Development Minister Costas Markopoulos.

The campaign maintains the catchphrase “Greece, the True Experience”, but is embellished with a new logo and messages for foreign visitors.

The new campaign was developed by Greek agencies Ashley & Holmes with Karamella. The Greek minister said the advertising campaign is designed so that “people around the world will hear, see and feel Greece.”

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