Greece’s biggest fast food company is coming to Australia, with Melbourne to become the first city in Australia to house a Goody’s restaurant.
The expansion of the Greek Hospitality Group Vivartia in Australia will come into fruition through a local company, Mediterranean Fast Casual Restaurants Ltd, which is led by a well known Greek Australian businessman in the hospitality industry of Victoria, Mr Kostas Tagalakis.
Mediterranean Fast Casual Restaurants Ltd managed to secure exclusive rights for the franchise in Australia. The agreement provides for the operation of at least ten Goody’s restaurants in major urban cities of Australia within the next five year period.
Goody’s S.A. is Greece’s biggest fast food company. It was founded in 1975 by Ioannis Dionisiadis, Achilleas Folias and Nikolaos Pappas in Thessaloniki.
It is the leading fast food restaurant of Greece which had managed to win a substantial market share, outdoing even the international chain McDonald’s.
Goody’s is now a subsidiary of Vivartia S.A., which is the leader of the food industry in Greece. In 2001, Delta Holding S.A. became the major stakeholder
in the company and in September 2006, Goody’s, along with Delta and a few other companies, started working under the umbrella of a parent company named Vivartia, owned by the Marfin Investment Group.
Vivartia currently operates 150 Goody’s restaurants in Greece, Cyprus, Albania, Belarus and FYROM and employs 6,500 people in Greece.