Amidst the general Greek media upheaval that has been tormenting the country’s press non-stop since 2011, a new wave of creatives has emerged that chooses to defy the odds and the crisis by returning to print.
Last week’s addition is publisher Fotis Tsimelas’ brainchild, INFLUENCERS, curated by art director Costas Voyiatzis, who has gain international acclaim through his online project Yatzer.
The duo met in 2003 while working for a magazine and have closely followed each other since. Both Tsimelas and Voyiatzis have enjoyed long and successful careers in publishing and even though attention has shifted towards the web, they have always agreed that print has a certain allure that digital media cannot match.
“I ‘grew up’ with magazines and worked in the industry from the age of 23, and although my business life followed an online media path through Yatzer.com, I continue to love them,” said Costas Voyiatzis.
With that being said he agreed to curate INFLUENCERS, a quarterly limited edition, hardcover Greek coffee table magazine, conceived by Tsimelas.
“I just couldn’t resist,” he enthused, presenting the magazine’s first issue, which is also Tsimelas’ first independent endeavour in publishing.
For its founder, INFLUENCERS is an object of desire; a ‘haute’ platform impeccably designed to offer content of unique aesthetic. It draws inspiration from influential people’s creativity as well as local and international art, fashion, design, travel, gastronomy, and technology.
With its first edition in December, in a way it bids farewell to 2016, admittedly one of the toughest years for Greece and the rest of the world. The tri-monthly publication will carefully select its audience; consisting of thousands of ‘influencers’ who introduce trends and leave their footprint on pop culture. For the inaugural issue, only 999 copies will be made available on pre-sale.
“INFLUENCERS contains the crème de la crème of the leading trends in Greece and around the world, capturing reality through our very specific, ideologically and ethically distinct prism,” Tsimelas explained.
“Trends, creatives, and influential individuals. The most modern, important subjects that deserve to shed light upon, to be praised and publish you will find in INFLUENCERS. It is a blend of values, of aesthetics and love for life, including the brands that define us and become a continuation, an expression of our personality.
“What you see, however, is merely a ‘slice’ a ‘fraction’ of a long-time vision, the charismatic Costas Voyiatzis has helped me realise,” he wrote.
Get your copy at www.influencers.gr