Kim Kardashian seems to have no problem going either full frontal or behind-baring, styled by LOVE magazine’s editor-in-chief Katie Grand, dressed entirely in designs by Miuccia Prada.
Kendall Jenner, her subtle supermodel half-sister, managed to steal her thunder once again in the new spring/summer issue of the same magazine.
Nineteen-year-old Kendall is modelling breast and buttock prosthetics, alongside fashion sensations Malgosia Bela, Caroline Trentini, Toni Garn and Lexxi Bowling in the editorial shoot photographed by acclaimed photographer Steven Klein and styled by famous Greek Cypriot fashion director Panos Yiapanis.
Issue 13 of Love magazine hit the stands on 9 February, bringing on the best-selling imagery in 2015, thanks to Panos Yiapanis’ specially commissioned art project, aptly dubbed ‘Boobs’.
The stylist, who grew up in Athens and is one of the most influential people in the industry, created this provocative editorial in order to explore the changing ideals of body shape, using stick-on bums and boobs which were especially created for the shoot by prosthetics experts at Tinsley Studios.
Jenner and the other ‘normal’ body-figure models are sporting their alter-egos’ artificially voluptuous and suggestive personality in an effort to discover whether this obsession with a new fuller body shape is valid for fashion designers or not.
“I kind of wanted to question how valid that is for designers, whether it’s just a stunt or if it’s a true shift,” Panos Yiapanis said.
“We’re so accustomed to the shape that’s been on the runway for the past 20 years that I don’t know how honest this new, more curvaceous figure is as an intention.”
Working with custom made silicone prosthetics wasn’t easy according to Yiapanis.
“They were made of silicone, so after a few hours, they kind of started to droop. We’d have to switch pairs and put them in the fridge. They were huge. They were even bigger than DDDs.”
Yiapanis confessed to not focusing on the actual styling, but on the fact that “the clothes don’t actually fit those bodies”.
“Usually with my shoots, there’s an elaborate fashion concept, but not for this one. It was about the body shape that I wanted to create, and maybe slightly, slightly take it to the point of vulgarity as well,” he previously told style.com
*To see more photos and explore Panos Yiapanis’ body of work as fashion director, click on the magazine’s web page www.thelovemagazine.co.uk