Greece saw its visitor numbers rise by 19 per cent from January to August last year, according to World Travel Monitor, a global analysis of travel trends released by ITB Berlin and IPK International. ABTA’s Trends 2019 report also suggests that Greece will be a popular holiday destination this year – it says that bookings to Greece for Summer 2019 have increased by 6 per cent.

Travel brand Insight Guides has responded to this trend by releasing an updated version of its Greece travel guide, complete with a free eBook and app. The book encourages venturing off-the-beaten track so that travellers can have an authentic experience avoiding hordes of tourists and at the same time reduce the chances of popular tourist hotspots being ruined through overtourism.

With the International Monetary Fund saying it’s optimistic about Greece’s growth prospects for 2019 and television programmes like ITV’s ‘The Durrells’ showcasing the beauty of the Greek island of Corfu, Insight Guides anticipates a good year for Greek tourism.

Tatiana Wilde, editor of Insight Guides Greece, says, “Greece has long been known as a beautiful and affordable destination, with great food and a warm welcome from locals, so it’s great to see an uplift in people going to enjoy all it has to offer. We’ve tried to make planning a trip to Greece easier by creating a guidebook that combines useful travel advice and ideas on the best places to go with background information on Greece’s rich heritage, history, and culture.”

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What to Expect From Insight Guides Greece

• In-depth insider information on must-see, top attractions like the Parthenon and the Palace of Knossos, and hidden cultural gems like the tower-house villages of Mani and the Acrocorinth acropolis.

• Includes features on history and culture: enjoy special features on Greek literature, music, and religious festivals, all written by local experts.

• Comes with a free eBook and an app that highlights top attractions and regional information and is regularly updated with new hotel, bar, restaurant, shop, and local event listings.

• The maps, travel tips, and practical information ensure effortless planning and encourage venturing off the beaten track.