The Greek National Tourism Organisation (GNTO) and AEGEAN have launched their new advertising campaign for Greek tourism, titled “Greece. More than a destination.”

The new campaign aims to show that Greece is more than just a tourism destination for 2021.

“The next time you plan your vacation in Greece, do not just think of a place, think of an emotion,” states the campaign before inviting visitors to enjoy the unique experience of a Greek summer.

Within 42 seconds, visitors are transported to their favourite Greek destinations with images of beautiful Greek locations.

READ MORE: A journey to Greece’s tourism campaigns: from archaeology to sharing authentic experience and values

GNTO Secretary General Dimitris Fraggakis said “the GNTO continues to strengthen its strategic cooperation with AEGEAN, with the aim of promoting Greek tourism abroad. The campaign that is already running is extremely targeted and well thought out and, of course, is among the actions for a safe restart of our tourism. Especially at this time, cooperation with airlines is extremely important for the GNTO, as the main goal is to boost the number of foreign visitors coming to the country. Our cooperation with AEGEAN will continue in the next period on many levels. I would like to take this opportunity to congratulate all the executives of GNTO and AEGEAN who worked hard to carry out the campaign under difficult conditions and to thank them for the excellent result.”