Football Federation Australia chief executive Ben Buckley insists the new western Sydney A-League team can succeed despite the loss of three clubs in six years.

The announcement of a second Sydney club sounds the death knell for the Gold Coast franchise, which is set to follow the North Queensland Fury, axed from the league last year, and the New Zealand Knights who folded in 2007.

The FFA will fund the new club itself initially as it tries once again to establish a team in the sporting battleground of western Sydney against the NRL and AFL.