According to the findings of a survey conducted by Thessaloniki hoteliers and GBR Consulting, 93 per cent of the people who visit Greece’s second-largest city for leisure purposes and 91 per cent of those there for professional reasons would recommend it as a holiday destination to friends and family, indicating the high level of satisfaction Thessaloniki generates.
Recreational travellers spent an average of 70.58 euros per day in the city last year, of which 22.60 euros went toward purchases, 19.50 euros to restaurants and cafeterias and 9.20 euros to sites and entertainment.
The average room rental rates went down 5 per cent year-on-year, making it the cheapest among 26 European cities, said the head of the Thessaloniki Hoteliers Association, Aristotelis Thomopoulos, adding that the average occupancy rate dropped by 4.3 per cent in the first 10 months of 2013.
The survey also found that half of the tourists in Thessaloniki had made their booking online.
Source: ekathimerini